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31
Creating & delivering winning advertising & marketing presentations - [electronic resource] : Sandra Moriarty, Tom Duncan.
Creating & delivering winning advertising & marketing presentations - [electronic resource] : Sandra Moriarty, Tom Duncan.
Moriarty, Sandra E. / NTC Business Books / 1995
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32
Advertising and the World Wide Web - [electronic resource] : edited by David W.Schumann, Esther Thorson.
Advertising and the World Wide Web - [electronic resource] : edited by David W.Schumann, Esther Thorson.
Schumann, David W. / Lawrence Erlbaum Associates / 1999
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33
Winning direct response advertising - [electronic resource] : from print through interactive media : Joan Throckmorton.
Winning direct response advertising - [electronic resource] : from print through interactive media : Joan Throckmorton.
Throckmorton, Joan. / NTC Business Books / 1997
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34
Advertising age handbook of advertising - [electronic resource] : Herschell Gordon Lewis, Carol Nelson ; foreword by Rance Crain.
Advertising age handbook of advertising - [electronic resource] : Herschell Gordon Lewis, Carol Nelson ; foreword by Rance Crain.
Lewis, Herschell Gordon / NTC Business Books / 1999
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35
Introduction to advertising media - [electronic resource] : research, planning,and buying : Jim Surmanek.
Introduction to advertising media - [electronic resource] : research, planning,and buying : Jim Surmanek.
Surmanek, Jim. / NTC Business Books / 1993
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36
Cases in advertising management - [electronic resource] : [edited by] Terence Nevett.
Cases in advertising management - [electronic resource] : [edited by] Terence Nevett.
Nevett, T. R. / NTC Business Books / 1992
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37
Advertising media sourcebook - [electronic resource] : Peter B. Turk, Donald W.Jugenheimer, Arnold M. Barban.
Advertising media sourcebook - [electronic resource] : Peter B. Turk, Donald W.Jugenheimer, Arnold M. Barban.
Turk, Peter B. / NTC Business Books / 1997
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38
Strategy in advertising - [electronic resource] : matching media and messages to markets and motivations : Leo Bogart.
Strategy in advertising - [electronic resource] : matching media and messages to markets and motivations : Leo Bogart.
Bogart, Leo. / NTC Business Books / 1996
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39
DAGMAR, defining advertising goals for measured advertising results - [electronic resource] : Solomon Dutka.
DAGMAR, defining advertising goals for measured advertising results - [electronic resource] : Solomon Dutka.
Dutka, Solomon / ANA / 1995
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40
Advertising creative : Strategy, copy + design
Advertising creative : Strategy, copy + design
Tom Altstiel, Jean Grow / SAGE Publications / 2010
659.1-G884a
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