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Advertising creative : Strategy, copy + design
Advertising creative : Strategy, copy + design
Detailed Information
- 자료유형
- 단행본
- ISBN
- 9781412974912
- UDC
- 659.12
- DDC
- 659.1 G884a-23
- 청구기호
- 659.1 G884a
- 서명/저자
- Advertising creative : Strategy, copy + design / Tom Altstiel, Jean Grow
- 판사항
- 2nd ed.
- 발행사항
- Los Angeles : SAGE Publications, 2010
- 형태사항
- 347p. : 삽도 ; 28cm
- 키워드
- Advertising
- Control Number
- gtec:31196
- 책소개
-
Never HIGHLIGHT a Book Again! Includes all testable terms, concepts, persons, places, and events. Cram101 Just the FACTS101 studyguides gives all of the outlines, highlights, and quizzes for your textbook with optional online comprehensive practice tests. Only Cram101 is Textbook Specific. Accompanies: 9781412974912. This item is printed on demand.
MARC
008110803s2010 us a 000 eng■020 ▼a9781412974912
■0801 ▼a659.12
■082 ▼a659.1▼bG884a▼223
■090 ▼a659.1▼bG884a
■1001 ▼aTom Altstiel, Jean Grow
■24510▼aAdvertising creative▼bStrategy, copy + design▼dTom Altstiel, Jean Grow
■250 ▼a2nd ed.
■260 ▼aLos Angeles▼bSAGE Publications▼c2010
■300 ▼a347p.▼b삽도▼c28cm
■653 ▼aAdvertising
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