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1
An Exploratory Content Analysis of a Saudi Women’s Beauty Products’ Discussion Forum
An Exploratory Content Analysis of a Saudi Women’s Beauty Products’ Discussion Forum
Nahed Al-Haidari,Jane Coughlan / Nahed Al-Haidari,Jane Coughlan / 2015

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2
Are Negative Online Consumer Reviews Always Bad? A Two-Sided Message Perspective
Are Negative Online Consumer Reviews Always Bad? A Two-Sided Message Perspective
Jumin Lee,Se-Bum Park,Sangwon Lee / Jumin Lee,Se-Bum Park,Sangwon Lee / 2015

종합자료실 / 대출가능
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3
An Empirical Study on the Interaction Effects between the Customer Reviews and the Customer Incentives towards the Product Sales at the Online Retail Store
An Empirical Study on the Interaction Effects between the Customer Reviews and the Customer Incentives towards the Product Sales at the Online Retail Store
J. B. Kim,Soo Il Shin / J. B. Kim,Soo Il Shin / 2015

종합자료실 / 대출가능
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4
Online Tourism Review : Three Phases for Successful Destination Relationships
Online Tourism Review : Three Phases for Successful Destination Relationships
Chulmo Koo,Seunghun Shin,Sunyoung Hlee,Daeseop Mo / Chulmo Koo,Seunghun Shin,Sunyoung Hlee,Daeseop Mo / 2015

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5
Marketer-Generated Content Sharing Among Social Broadcasting Users: Effects of Intrinsic Motivations, Social Capital and the Moderating Role of Prevention Focus
Marketer-Generated Content Sharing Among Social Broadcasting Users: Effects of Intrinsic Motivations, Social Capital and the Moderating Role of Prevention Focus
Yuhao Li,Kanliang Wang / Yuhao Li,Kanliang Wang / 2015

종합자료실 / 대출가능
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6
Electronic Word of Mouth and User Generated Content
Electronic Word of Mouth and User Generated Content
Sung-Byung Yang,Kyung Young Lee,Animesh Animesh,S / Sung-Byung Yang,Kyung Young Lee,Animesh Animesh,S / 2015

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7
Known-Item Retrieval Performance of a PICO-based Medical Question Answering Engine
Known-Item Retrieval Performance of a PICO-based Medical Question Answering Engine
Wan-Tze Vong,Patrick Hang Hui Then / Wan-Tze Vong,Patrick Hang Hui Then / 2015

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8
Exploring the Personal Innovativeness Construct : The Roles of Ease of Use, Satisfaction and Attitudes
Exploring the Personal Innovativeness Construct : The Roles of Ease of Use, Satisfaction and Attitudes
Donald L. Amoroso,Ricardo A. Lim / Donald L. Amoroso,Ricardo A. Lim / 2015

종합자료실 / 대출가능
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9
The Role of Interpersonal Trust in On-line Learning Communities and Application of Knowledge
The Role of Interpersonal Trust in On-line Learning Communities and Application of Knowledge
Sungmin Kang,Hyunju Suh,Hyogun Kym / Sungmin Kang,Hyunju Suh,Hyogun Kym / 2015

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10
Improving Real-Time Efficiency of Case Retrieving Process for Case-Based Reasoning
Improving Real-Time Efficiency of Case Retrieving Process for Case-Based Reasoning
Yoon-Joo Park / Yoon-Joo Park / 2015

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