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551
The Effect of New brand’s Entry on the Price Strategy of Incumbent Retailers
The Effect of New brand’s Entry on the Price Strategy of Incumbent Retailers
Suhhyue Lee / Suhhyue Lee / 2015

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552
Priority Factors of Service Recovery Strategy in Distribution ChannelSang-Lin Han,Kyung Sik Jung,Myoung Soung Lee,Jong Won Lee
Priority Factors of Service Recovery Strategy in Distribution ChannelSang-Lin Han,Kyung Sik Jung,Myoung Soung Lee,Jong Won Lee
Sang-Lin Han,Kyung Sik Jung,Myoung Soung Lee,Jong / Sang-Lin Han,Kyung Sik Jung,Myoung Soung Lee,Jong / 2015

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553
Consumer Reactions to Products of Social Enterprises
Consumer Reactions to Products of Social Enterprises
Sangman Han,Jongyoung Lee,Jungyun Kang,Hakkyun Kim / Sangman Han,Jongyoung Lee,Jungyun Kang,Hakkyun Kim / 2015

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554
How to Build a Learning Capability for Innovation? A Framework of Market-Based Learning Process
How to Build a Learning Capability for Innovation? A Framework of Market-Based Learning Process
Hyun Jung Lee,Jeong Eun Park,Jae Hyun Pae / Hyun Jung Lee,Jeong Eun Park,Jae Hyun Pae / 2015

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555
A Case Study of Hyundai Motors
A Case Study of Hyundai Motors
Myounghwa Choi,Yoonseo Lee,Kay Ryung Koo,Janghyuk / Myounghwa Choi,Yoonseo Lee,Kay Ryung Koo,Janghyuk / 2015

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556
Event Valence Matters
Event Valence Matters
Hyejin Lee,Jinhee Choi / Hyejin Lee,Jinhee Choi / 2015

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557
The Contingent Effect of Marketing Alliances on Firm Profitability
The Contingent Effect of Marketing Alliances on Firm Profitability
Jongkuk Lee / Jongkuk Lee / 2015

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558
SK Energy"s Customer Satisfaction
SK Energy"s Customer Satisfaction
Min Sun Yeu,Jae Hwan Kim,Doo Hee Lee / Min Sun Yeu,Jae Hwan Kim,Doo Hee Lee / 2014

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559
The Impacts of Changes in Brand Attributes on Financial Market Valuation of Korean Firms
The Impacts of Changes in Brand Attributes on Financial Market Valuation of Korean Firms
Hee Tae Lee,Byung Do Kim / Hee Tae Lee,Byung Do Kim / 2014

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560
Effects of Emotional Regulation Processes onAdaptive Selling Behavior and Sales Performance
Effects of Emotional Regulation Processes onAdaptive Selling Behavior and Sales Performance
Sun Gho Lee,Ji Hee Song,Joon Hwan Kim,Dong Woo Sh / Sun Gho Lee,Ji Hee Song,Joon Hwan Kim,Dong Woo Sh / 2014

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