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431
The Influence of Love versus Lust on Consumer Judgments
The Influence of Love versus Lust on Consumer Judgments
Jung-Yun Kang,Young-Jee Han / Jung-Yun Kang,Young-Jee Han / 2016

종합자료실 / 대출가능
프린트 목차정보
432
The Impact of Patent Infringement Litigation on Customer-Based Brand Equity
The Impact of Patent Infringement Litigation on Customer-Based Brand Equity
Ju Pin Chou,Jeonpyo Noh,Jiyeon Choi / Ju Pin Chou,Jeonpyo Noh,Jiyeon Choi / 2016

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433
The Antecedents and Consequences of Effective Brand Positioning
The Antecedents and Consequences of Effective Brand Positioning
Changju Kim,Eunji Seo,Junghwa Hong,Sangmin Kang,S / Changju Kim,Eunji Seo,Junghwa Hong,Sangmin Kang,S / 2015

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434
Priority Factors of Service Recovery Strategy in Distribution ChannelSang-Lin Han,Kyung Sik Jung,Myoung Soung Lee,Jong Won Lee
Priority Factors of Service Recovery Strategy in Distribution ChannelSang-Lin Han,Kyung Sik Jung,Myoung Soung Lee,Jong Won Lee
Sang-Lin Han,Kyung Sik Jung,Myoung Soung Lee,Jong / Sang-Lin Han,Kyung Sik Jung,Myoung Soung Lee,Jong / 2015

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435
Consumer Reactions to Products of Social Enterprises
Consumer Reactions to Products of Social Enterprises
Sangman Han,Jongyoung Lee,Jungyun Kang,Hakkyun Kim / Sangman Han,Jongyoung Lee,Jungyun Kang,Hakkyun Kim / 2015

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프린트 목차정보
436
Can Brand Equity Explain Excess Behavioral Loyalty?
Can Brand Equity Explain Excess Behavioral Loyalty?
Sang Uk Jung / Sang Uk Jung / 2015

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프린트 목차정보
437
How to Build a Learning Capability for Innovation? A Framework of Market-Based Learning Process
How to Build a Learning Capability for Innovation? A Framework of Market-Based Learning Process
Hyun Jung Lee,Jeong Eun Park,Jae Hyun Pae / Hyun Jung Lee,Jeong Eun Park,Jae Hyun Pae / 2015

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438
Sales People as Emotional Laborers
Sales People as Emotional Laborers
JungKun Park,Weon Sang Yoo,Brian Rutherford / JungKun Park,Weon Sang Yoo,Brian Rutherford / 2015

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439
Dark Sides of Engaging in Fan Community of Human Brand
Dark Sides of Engaging in Fan Community of Human Brand
Jeong Soo Han,Mi Yea Kim,Jo Shua Y. Kim,Chung K. / Jeong Soo Han,Mi Yea Kim,Jo Shua Y. Kim,Chung K. / 2014

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440
Strong Attachment toward Human Brand and Its Implication for Life-Satisfaction and Self-efficacy
Strong Attachment toward Human Brand and Its Implication for Life-Satisfaction and Self-efficacy
Mi Na Jun,Jeong Soo Han,Jos Hua Y. Kim,Chung K. K / Mi Na Jun,Jeong Soo Han,Jos Hua Y. Kim,Chung K. K / 2014

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