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Relationship marketing - [electronic resource] : creating shareholder value : Martin Christopher, Adrian Payne, David Ballantyne.
Relationship marketing - [electronic resource] : creating shareholder value : Martin Christopher, Adrian Payne, David Ballantyne.
Detailed Information
- 자료유형
- 비도서
- ISBN
- 0585459789 (electronic bk.)
- 미국회청구기호
- HF5415-.C52717 2002eb
- DDC
- 658.8-22
- 서명/저자
- Relationship marketing - [electronic resource] : creating shareholder value : Martin Christopher, Adrian Payne, David Ballantyne.
- 판사항
- [Rev. ed.].
- 발행사항
- Oxford : Butterworth-Heinemann, 2002.
- 형태사항
- xvi, 242 p. : ill.
- 주기사항
- Previous ed.: 1991.
- 서지주기
- Includes bibliographical references and index.
- 복제주기
- Electronic reproduction. . Boulder, Colo. : NetLibrary, 2003. Available via World Wide Web. Access may be limited to NetLibrary affiliated libraries.
- 일반주제명
- Relationship marketing.
- 기타저자
- Ballantyne, David.
- 기타저자
- NetLibrary, Inc.
- 기타형태저록
- . Original. 0750648392. (OCoLC)45828381
- 전자적 위치 및 접속
- . Original. 0750648392. (OCoLC)45828381
- Control Number
- gtec:49325
MARC
008030728s2002 enka sb 001 0 eng■003 OCoLC
■020 ▼a0585459789 (electronic bk.)
■040 ▼aN▼T▼cN▼T▼dOCLCQ
■05014▼aHF5415▼b.C52717 2002eb
■08204▼a658.8▼222
■090 ▼a ▼b
■1001 ▼aChristopher, Martin.
■24510▼aRelationship marketing▼h[electronic resource] ▼bcreating shareholder value ▼cMartin Christopher, Adrian Payne, David Ballantyne.
■250 ▼a[Rev. ed.].
■260 ▼aOxford ▼aBoston ▼bButterworth-Heinemann▼c2002.
■300 ▼axvi, 242 p. ▼bill.
■500 ▼aPrevious ed.: 1991.
■504 ▼aIncludes bibliographical references and index.
■533 ▼aElectronic reproduction.▼bBoulder, Colo. ▼cNetLibrary▼d2003.▼nAvailable via World Wide Web.▼nAccess may be limited to NetLibrary affiliated libraries.
■6500 ▼aRelationship marketing.
■6557 ▼aElectronic books.▼2local
■7001 ▼aBallantyne, David.▼aPayne, Adrian.
■7102 ▼aNetLibrary, Inc.
■7761 ▼cOriginal▼z0750648392▼w(OCoLC)45828381
■8564 ▼3Bibliographic record display▼uhttp://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=86066▼zAn electronic book accessible through the World Wide Web;click for information
■994 ▼a92▼bK4R
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