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Cases in sport marketing - [electronic resource] : Mark A. McDonald, George R.Milne.
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Cases in sport marketing - [electronic resource] : Mark A. McDonald, George R.Milne.
Detailed Information
- Material Type
- 비도서
- ISBN
- 0585282404 (electronic bk.)
- LC Callnumber
- GV716-.M39 1999eb
- DDC
- 796/.06/98-21
- Author
- McDonald, Mark A.
- Title/Author
- Cases in sport marketing - [electronic resource] : Mark A. McDonald, George R.Milne.
- Publish Info
- Sudbury, Mass. : Jones and Bartlett, c1999.
- Material Info
- xvi, 351 p. : ill. ; 23 cm.
- Reproduction Note
- Electronic reproduction. . Boulder, Colo. : NetLibrary, 2000. Available via World Wide Web. Access may be limited to NetLibrary affiliated libraries.
- Subject Added Entry-Topical Term
- Case method. Sports Economic aspects United States Case studies. Sports United States Marketing Case studies. Sports Aspect e>conomique E>tats-Unis Cas, E>tudes de. Sports E>tats-Unis Marketing Cas, E>tudes de.
- Added Entry-Personal Name
- Milne, George R.
- Added Entry-Corporate Name
- NetLibrary, Inc.
- Additional Physical Form Entry
- . Original. 0763708631. (DLC) 98042614. (OCoLC)39739780
- Electronic Location and Access
- . Original. 0763708631. (DLC) 98042614. (OCoLC)39739780
- Control Number
- gtec:48335
MARC
008001009s1999 maua s 000 0 eng d■003 OCoLC
■020 ▼a0585282404 (electronic bk.)
■040 ▼aN▼T▼cN▼T▼dOCL▼dOCLCQ▼dMUQ▼dOCLCQ
■043 ▼an-us---
■05014▼aGV716▼b.M39 1999eb
■08204▼a796/.06/98▼221
■090 ▼a ▼b
■1001 ▼aMcDonald, Mark A.
■24510▼aCases in sport marketing▼h[electronic resource] ▼cMark A. McDonald, George R.Milne.
■260 ▼aSudbury, Mass. ▼bJones and Bartlett▼cc1999.
■300 ▼axvi, 351 p. ▼bill. ▼c23 cm.
■533 ▼aElectronic reproduction.▼bBoulder, Colo. ▼cNetLibrary▼d2000.▼nAvailable via World Wide Web.▼nAccess may be limited to NetLibrary affiliated libraries.
■6500 ▼aCase method.▼aSports▼xEconomic aspects▼zUnited States▼vCase studies.▼aSports▼zUnited States▼xMarketing▼vCase studies.▼aSports▼xAspect economique▼zEtats-Unis▼xCas, Etudes de.▼aSports▼zEtats-Unis▼xMarketing▼xCas, Etudes de.
■6557 ▼aElectronic books.▼2local
■7001 ▼aMilne, George R.
■7102 ▼aNetLibrary, Inc.
■7761 ▼cOriginal▼z0763708631▼w(DLC) 98042614▼w(OCoLC)39739780
■8564 ▼3Bibliographic record display▼uhttp://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=26414▼zAn electronic book accessible through the World Wide Web;click for information
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