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Trout on strategy - [electronic resource] : capturing mindshare, conquering markets : Jack Trout.
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Trout on strategy - [electronic resource] : capturing mindshare, conquering markets : Jack Trout.
Detailed Information
- Material Type
- 비도서
- ISBN
- 0071447288 (electronic bk.)
- LC Callnumber
- HF5415.13-.T7353 2004eb
- DDC
- 658.4/012-22
- Author
- Trout, Jack.
- Title/Author
- Trout on strategy - [electronic resource] : capturing mindshare, conquering markets : Jack Trout.
- Publish Info
- New York : McGraw-Hill, c2004.
- Material Info
- xiv, 159 p. ; 21 cm.
- General Note
- Includes index.
- Formatted Contents Note
- 완전내용Strategy is all about survival -- Strategy is all about perceptions -- Strategy is all about being different -- Strategy is all about competition -- Strategyis all about specialization -- Strategy is all about simplicity.
- Reproduction Note
- Electronic reproduction. . Boulder, Colo. : NetLibrary, 2004. Available via World Wide Web. Access may be limited to NetLibrary affiliated libraries.
- Subject Added Entry-Topical Term
- Marketing Management. Strategic planning. Success in business.
- Added Entry-Corporate Name
- NetLibrary, Inc.
- Additional Physical Form Entry
- . Original. 0071437940. (DLC) 2003027640. (OCoLC)53970715
- Electronic Location and Access
- . Original. 0071437940. (DLC) 2003027640. (OCoLC)53970715
- Control Number
- gtec:48118
MARC
008040517s2004 nyu s 001 0 eng d■003 OCoLC
■020 ▼a0071447288 (electronic bk.)
■040 ▼aN▼T▼cN▼T▼dOCLCQ
■05014▼aHF5415.13▼b.T7353 2004eb
■08204▼a658.4/012▼222
■090 ▼a ▼b
■1001 ▼aTrout, Jack.
■24510▼aTrout on strategy▼h[electronic resource] ▼bcapturing mindshare, conquering markets ▼cJack Trout.
■24630▼aStrategy
■260 ▼aNew York ▼bMcGraw-Hill▼cc2004.
■300 ▼axiv, 159 p. ▼c21 cm.
■500 ▼aIncludes index.
■5050 ▼aStrategy is all about survival -- Strategy is all about perceptions -- Strategy is all about being different -- Strategy is all about competition -- Strategyis all about specialization -- Strategy is all about simplicity.
■533 ▼aElectronic reproduction.▼bBoulder, Colo. ▼cNetLibrary▼d2004.▼nAvailable via World Wide Web.▼nAccess may be limited to NetLibrary affiliated libraries.
■6500 ▼aMarketing▼xManagement.▼aStrategic planning.▼aSuccess in business.
■6557 ▼aElectronic books.▼2local
■7102 ▼aNetLibrary, Inc.
■7761 ▼cOriginal▼z0071437940▼w(DLC) 2003027640▼w(OCoLC)53970715
■8564 ▼3Bibliographic record display▼uhttp://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=108877▼zAn electronic book accessible through the World Wide Web;click for information
■994 ▼a92▼bAMF
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