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Customer winback - [electronic resource] : how to recapture lost customers andkeep them loyal : Jill Griffin, Michael W. Lowenstein ; foreword by Don Peppersand Martha Rogers.
Customer winback - [electronic resource] : how to recapture lost customers andkeep them loyal : Jill Griffin, Michael W. Lowenstein ; foreword by Don Peppersand Martha Rogers.
상세정보
- 자료유형
- 비도서
- ISBN
- 0787959448 (electronic bk.)
- 미국회청구기호
- HF5415.5-.G753 2001eb
- DDC
- 658.8/12-21
- 저자명
- Griffin, Jill.
- 서명/저자
- Customer winback - [electronic resource] : how to recapture lost customers andkeep them loyal : Jill Griffin, Michael W. Lowenstein ; foreword by Don Peppersand Martha Rogers.
- 판사항
- 1st ed.
- 발행사항
- San Francisco : Jossey-Bass, c2001.
- 형태사항
- xxii, 314 p. : charts ; 24 cm.
- 총서명
- The Jossey-Bass business & management series
- 서지주기
- Includes bibliographical references (p. 291-301) and index.
- 복제주기
- Electronic reproduction. . Boulder, Colo. : NetLibrary, 2001. Available via World Wide Web. Access may be limited to NetLibrary affiliated libraries.
- 기타저자
- Lowenstein, Michael W. , 1942-
- 기타저자
- NetLibrary, Inc.
- 기타형태저록
- . Original. 0787946672. (DLC) 00011080. (OCoLC)44905012
- 전자적 위치 및 접속
- . Original. 0787946672. (DLC) 00011080. (OCoLC)44905012
- Control Number
- gtec:43709
MARC
008011013s2001 caud sb 001 0 eng d■003 OCoLC
■020 ▼a0787959448 (electronic bk.)
■040 ▼aN▼T▼cN▼T▼dOCLCQ
■05014▼aHF5415.5▼b.G753 2001eb
■08204▼a658.8/12▼221
■090 ▼a ▼b
■1001 ▼aGriffin, Jill.
■24510▼aCustomer winback▼h[electronic resource] ▼bhow to recapture lost customers andkeep them loyal ▼cJill Griffin, Michael W. Lowenstein ; foreword by Don Peppersand Martha Rogers.
■250 ▼a1st ed.
■260 ▼aSan Francisco ▼bJossey-Bass▼cc2001.
■300 ▼axxii, 314 p. ▼bcharts ▼c24 cm.
■4404 ▼aThe Jossey-Bass business & management series
■504 ▼aIncludes bibliographical references (p. 291-301) and index.
■533 ▼aElectronic reproduction.▼bBoulder, Colo. ▼cNetLibrary▼d2001.▼nAvailable via World Wide Web.▼nAccess may be limited to NetLibrary affiliated libraries.
■6500 ▼aCustomer loyalty.▼aCustomer relations.▼aCustomer services.
■6557 ▼aElectronic books.▼2local
■7001 ▼aLowenstein, Michael W.▼d1942-
■7102 ▼aNetLibrary, Inc.
■7761 ▼cOriginal▼z0787946672▼w(DLC) 00011080▼w(OCoLC)44905012
■8564 ▼3Bibliographic record display▼uhttp://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=59875▼zAn electronic book accessible through the World Wide Web;click for information
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