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Strategic public relations management - [electronic resource] : planning and managing effective communication programs : Erica Weintraub Austin, Bruce E. Pinkleton.
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Strategic public relations management - [electronic resource] : planning and managing effective communication programs : Erica Weintraub Austin, Bruce E. Pinkleton.
Detailed Information
- Material Type
- 비도서
- ISBN
- 0585366667 (electronic bk.)
- LC Callnumber
- HD59-.A97 2000eb
- DDC
- 659.2-21
- Author
- Austin, Erica Weintraub.
- Title/Author
- Strategic public relations management - [electronic resource] : planning and managing effective communication programs : Erica Weintraub Austin, Bruce E. Pinkleton.
- Publish Info
- Mahwah, N.J. : Lawrence Erlbaum Associates, 2000.
- Material Info
- xiv, 399 p. : ill. ; 23 cm.
- 서지주기
- Includes bibliographical references and index.
- Reproduction Note
- Electronic reproduction. . Boulder, Colo. : NetLibrary, 2001. Available via World Wide Web. Access may be limited to NetLibrary affiliated libraries.
- Subject Added Entry-Topical Term
- Public relations Management.
- Added Entry-Personal Name
- Pinkleton, Bruce E.
- Added Entry-Corporate Name
- NetLibrary, Inc.
- Additional Physical Form Entry
- . Original. 0805831592. (DLC) 00034758. (OCoLC)44045720
- Electronic Location and Access
- . Original. 0805831592. (DLC) 00034758. (OCoLC)44045720
- Control Number
- gtec:43054
MARC
008010417s2000 nju sb 001 0 eng d■003 OCoLC
■020 ▼a0585366667 (electronic bk.)
■040 ▼aN▼T▼cN▼T▼dOCL▼dOCLCQ
■05014▼aHD59▼b.A97 2000eb
■08204▼a659.2▼221
■090 ▼a ▼b
■1001 ▼aAustin, Erica Weintraub.
■24510▼aStrategic public relations management▼h[electronic resource] ▼bplanning and managing effective communication programs ▼cErica Weintraub Austin, Bruce E. Pinkleton.
■260 ▼aMahwah, N.J. ▼bLawrence Erlbaum Associates▼c2000.
■300 ▼axiv, 399 p. ▼bill. ▼c23 cm.
■504 ▼aIncludes bibliographical references and index.
■533 ▼aElectronic reproduction.▼bBoulder, Colo. ▼cNetLibrary▼d2001.▼nAvailable via World Wide Web.▼nAccess may be limited to NetLibrary affiliated libraries.
■6500 ▼aPublic relations▼xManagement.
■6557 ▼aElectronic books.▼2local
■7001 ▼aPinkleton, Bruce E.
■7102 ▼aNetLibrary, Inc.
■7761 ▼cOriginal▼z0805831592▼w(DLC) 00034758▼w(OCoLC)44045720
■8564 ▼3Bibliographic record display▼uhttp://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=49114▼zAn electronic book accessible through the World Wide Web;click for information
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