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Direct marketing - [electronic resource] : strategy, planning, execution : Edward Nash.
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Direct marketing - [electronic resource] : strategy, planning, execution : Edward Nash.
Detailed Information
- 자료유형
- 비도서
- ISBN
- 0071378081 (electronic bk.)
- 미국회청구기호
- HF5415.126-.N37 2000eb
- DDC
- 658.8/4-21
- 저자명
- Nash, Edward.
- 서명/저자
- Direct marketing - [electronic resource] : strategy, planning, execution : Edward Nash.
- 판사항
- 4th ed.
- 발행사항
- New York : McGraw Hill, 2000.
- 형태사항
- xxxii, 600 p. : ill. ; 24 cm.
- 주기사항
- Includes index.
- 복제주기
- Electronic reproduction. . Boulder, Colo. : NetLibrary, 2001. Available via World Wide Web. Access may be limited to NetLibrary affiliated libraries.
- 일반주제명
- Direct marketing.
- 기타저자
- NetLibrary, Inc.
- 기타형태저록
- . Original. 0071352872. (DLC) 99054038. (OCoLC)42682631
- 전자적 위치 및 접속
- . Original. 0071352872. (DLC) 99054038. (OCoLC)42682631
- Control Number
- gtec:43000
MARC
008010425s2000 nyua s 001 0 eng d■003 OCoLC
■020 ▼a0071378081 (electronic bk.)
■040 ▼aN▼T▼cN▼T▼dOCL▼dOCLCQ
■05014▼aHF5415.126▼b.N37 2000eb
■08204▼a658.8/4▼221
■090 ▼a ▼b
■1001 ▼aNash, Edward.
■24510▼aDirect marketing▼h[electronic resource] ▼bstrategy, planning, execution ▼cEdward Nash.
■250 ▼a4th ed.
■260 ▼aNew York ▼bMcGraw Hill▼c2000.
■300 ▼axxxii, 600 p. ▼bill. ▼c24 cm.
■500 ▼aIncludes index.
■533 ▼aElectronic reproduction.▼bBoulder, Colo. ▼cNetLibrary▼d2001.▼nAvailable via World Wide Web.▼nAccess may be limited to NetLibrary affiliated libraries.
■6500 ▼aDirect marketing.
■6557 ▼aElectronic books.▼2local
■7102 ▼aNetLibrary, Inc.
■7761 ▼cOriginal▼z0071352872▼w(DLC) 99054038▼w(OCoLC)42682631
■8564 ▼3Bibliographic record display▼uhttp://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=52244▼zAn electronic book accessible through the World Wide Web;click for information
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