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Successful advertising research methods - [electronic resource] : Jack Haskins& Alice Kendrick.
![Successful advertising research methods - [electronic resource] : Jack Haskins& Alice Ken...](/Sponge/Images/bookDefaults/NNbookdefaultsmall.png)
Successful advertising research methods - [electronic resource] : Jack Haskins& Alice Kendrick.
Detailed Information
- Material Type
- 비도서
- ISBN
- 0585139962 (electronic bk.)
- LC Callnumber
- HF5814-.H38 1993eb
- DDC
- 659.1/072-20
- Author
- Haskins, Jack B. , 1922-
- Title/Author
- Successful advertising research methods - [electronic resource] : Jack Haskins& Alice Kendrick.
- Publish Info
- Lincolnwood, Ill., U.S.A. : NTC Business Books, c1993.
- Material Info
- 453 p. : ill. ; 24 cm.
- 서지주기
- Includes bibliographical references and index.
- Reproduction Note
- Electronic reproduction. . Boulder, Colo. : NetLibrary, 2000. Available via the World Wide Web. Available in multiple electronic file formats. Access may belimited to NetLibrary affiliated libraries.
- Subject Added Entry-Topical Term
- Advertising Research Methodology.
- Added Entry-Personal Name
- Kendrick, Alice.
- Added Entry-Corporate Name
- NetLibrary, Inc.
- Additional Physical Form Entry
- . Original. 0844231894. (DLC) 91009009. (OCoLC)23177757
- Electronic Location and Access
- . Original. 0844231894. (DLC) 91009009. (OCoLC)23177757
- Control Number
- gtec:42092
MARC
008000807s1993 ilua sb 001 0 eng d■003 OCoLC
■020 ▼a0585139962 (electronic bk.)
■040 ▼aN▼T▼cN▼T▼dOCL▼dOCLCQ
■05014▼aHF5814▼b.H38 1993eb
■08204▼a659.1/072▼220
■090 ▼a ▼b
■1001 ▼aHaskins, Jack B.▼d1922-
■24510▼aSuccessful advertising research methods▼h[electronic resource] ▼cJack Haskins& Alice Kendrick.
■260 ▼aLincolnwood, Ill., U.S.A. ▼bNTC Business Books▼cc1993.
■300 ▼a453 p. ▼bill. ▼c24 cm.
■504 ▼aIncludes bibliographical references and index.
■533 ▼aElectronic reproduction.▼bBoulder, Colo. ▼cNetLibrary▼d2000.▼nAvailable via the World Wide Web.▼nAvailable in multiple electronic file formats.▼nAccess may belimited to NetLibrary affiliated libraries.
■6500 ▼aAdvertising▼xResearch▼xMethodology.
■6557 ▼aElectronic books.▼2local
■7001 ▼aKendrick, Alice.
■7102 ▼aNetLibrary, Inc.
■7761 ▼cOriginal▼z0844231894▼w(DLC) 91009009▼w(OCoLC)23177757
■8564 ▼3Bibliographic record display▼uhttp://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=13261▼zAn electronic book accessible through the World Wide Web;click for information
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