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Sport marketing - [electronic resource] : managing the exchange process : George R. Milne, Mark A. McDonald.
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Sport marketing - [electronic resource] : managing the exchange process : George R. Milne, Mark A. McDonald.
Detailed Information
- 자료유형
- 비도서
- ISBN
- 058521266X (electronic bk.)
- 미국회청구기호
- GV716-.M55 1999eb
- DDC
- 796/.06/98-21
- 저자명
- Milne, George R.
- 서명/저자
- Sport marketing - [electronic resource] : managing the exchange process : George R. Milne, Mark A. McDonald.
- 발행사항
- Sudbury, Mass. : Jones and Bartlett, c1999.
- 형태사항
- xi, 169 p. : ill. ; 27 cm.
- 서지주기
- Includes bibliographical references and index.
- 복제주기
- Electronic reproduction. . Boulder, Colo. : NetLibrary, 2000. Available via the World Wide Web. Available in multiple electronic file formats. Access may belimited to NetLibrary affiliated libraries.
- 일반주제명
- Sports Economic aspects United States. Sports United States Management. Sports United States Marketing. Sports Aspect e>conomique E>tats-Unis. Sports E>tats-Unis Gestion. Sports E>tats-Unis Marketing.
- 기타저자
- McDonald, Mark A.
- 기타저자
- NetLibrary, Inc.
- 기타형태저록
- . Original. 0763708739. (DLC) 98040345. (OCoLC)39765452
- 전자적 위치 및 접속
- . Original. 0763708739. (DLC) 98040345. (OCoLC)39765452
- Control Number
- gtec:41704
MARC
008000808s1999 maua sb 001 0 eng d■003 OCoLC
■020 ▼a058521266X (electronic bk.)
■040 ▼aN▼T▼cN▼T▼dOCL▼dOCLCQ▼dMUQ▼dOCLCQ
■043 ▼an-us---
■05014▼aGV716▼b.M55 1999eb
■08204▼a796/.06/98▼221
■090 ▼a ▼b
■1001 ▼aMilne, George R.
■24510▼aSport marketing▼h[electronic resource] ▼bmanaging the exchange process ▼cGeorge R. Milne, Mark A. McDonald.
■260 ▼aSudbury, Mass. ▼bJones and Bartlett▼cc1999.
■300 ▼axi, 169 p. ▼bill. ▼c27 cm.
■504 ▼aIncludes bibliographical references and index.
■533 ▼aElectronic reproduction.▼bBoulder, Colo. ▼cNetLibrary▼d2000.▼nAvailable via the World Wide Web.▼nAvailable in multiple electronic file formats.▼nAccess may belimited to NetLibrary affiliated libraries.
■6500 ▼aSports▼xEconomic aspects▼zUnited States.▼aSports▼zUnited States▼xManagement.▼aSports▼zUnited States▼xMarketing.▼aSports▼xAspect economique▼zEtats-Unis.▼aSports▼zEtats-Unis▼xGestion.▼aSports▼zEtats-Unis▼xMarketing.
■6557 ▼aElectronic books.▼2local
■7001 ▼aMcDonald, Mark A.
■7102 ▼aNetLibrary, Inc.
■7761 ▼cOriginal▼z0763708739▼w(DLC) 98040345▼w(OCoLC)39765452
■8564 ▼3Bibliographic record display▼uhttp://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=25715▼zAn electronic book accessible through the World Wide Web;click for information
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