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Advertising media sourcebook - [electronic resource] : Peter B. Turk, Donald W.Jugenheimer, Arnold M. Barban.
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Advertising media sourcebook - [electronic resource] : Peter B. Turk, Donald W.Jugenheimer, Arnold M. Barban.
Detailed Information
- 자료유형
- 비도서
- ISBN
- 058512423X (electronic bk.)
- 미국회청구기호
- HF5826.5-.A38 1997eb
- DDC
- 659.1/0973-20
- 저자명
- Turk, Peter B.
- 서명/저자
- Advertising media sourcebook - [electronic resource] : Peter B. Turk, Donald W.Jugenheimer, Arnold M. Barban.
- 판사항
- 4th ed.
- 발행사항
- Lincolnwood, Ill. : NTC Business Books, c1997.
- 형태사항
- vii, 102 p. : ill. ; 28 cm.
- 주기사항
- Barban's name appears first on the earlier edition.
- 복제주기
- Electronic reproduction. . Boulder, Colo. : NetLibrary, 2000. Available via the World Wide Web. Available in multiple electronic file formats. Access may belimited to NetLibrary affiliated libraries.
- 기타저자
- Barban, Arnold M.
- 기타저자
- NetLibrary, Inc.
- 기타형태저록
- . Original. 0844235210. (DLC) 96020269. (OCoLC)34651669
- 전자적 위치 및 접속
- . Original. 0844235210. (DLC) 96020269. (OCoLC)34651669
- Control Number
- gtec:41585
MARC
008000404s1997 ilua s 001 0 eng d■003 OCoLC
■020 ▼a058512423X (electronic bk.)
■040 ▼aN▼T▼cN▼T▼dOCL▼dOCLCQ
■043 ▼an-us---
■05014▼aHF5826.5▼b.A38 1997eb
■08204▼a659.1/0973▼220
■090 ▼a ▼b
■1001 ▼aTurk, Peter B.
■24510▼aAdvertising media sourcebook▼h[electronic resource] ▼cPeter B. Turk, Donald W.Jugenheimer, Arnold M. Barban.
■250 ▼a4th ed.
■260 ▼aLincolnwood, Ill. ▼bNTC Business Books▼cc1997.
■300 ▼avii, 102 p. ▼bill. ▼c28 cm.
■500 ▼aBarban's name appears first on the earlier edition.▼aIncludes index.
■533 ▼aElectronic reproduction.▼bBoulder, Colo. ▼cNetLibrary▼d2000.▼nAvailable via the World Wide Web.▼nAvailable in multiple electronic file formats.▼nAccess may belimited to NetLibrary affiliated libraries.
■6500 ▼aAdvertising media planning▼zUnited States.
■6557 ▼aElectronic books.▼2local
■7001 ▼aBarban, Arnold M.▼aJugenheimer, Donald W.
■7102 ▼aNetLibrary, Inc.
■7761 ▼cOriginal▼z0844235210▼w(DLC) 96020269▼w(OCoLC)34651669
■8564 ▼3Bibliographic record display▼uhttp://www.netlibrary.com/urlapi.asp?action=summary&v=1&bookid=13263▼zAn electronic book accessible through the World Wide Web;click for information
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