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Media planning - [electronic resource] : a practical guide : Jim Surmanek.
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Media planning - [electronic resource] : a practical guide : Jim Surmanek.
상세정보
- 자료유형
- 비도서
- ISBN
- 0585139989 (electronic bk.)
- 미국회청구기호
- HF5826.5-.S86 1996eb
- DDC
- 659.1/11-20
- 저자명
- Surmanek, Jim.
- 서명/저자
- Media planning - [electronic resource] : a practical guide : Jim Surmanek.
- 판사항
- 3rd ed.
- 발행사항
- Lincolnwood, Ill., USA : NTC Business Books, c1996.
- 형태사항
- xii, 209 p. : ill., maps ; 23 cm.
- 서지주기
- Includes bibliographical references and index.
- 복제주기
- Electronic reproduction. . Boulder, Colo. : NetLibrary, 2000. Available via the World Wide Web. Available in multiple electronic file formats. Access may belimited to NetLibrary affiliated libraries.
- 기타저자
- NetLibrary, Inc.
- 기타형태저록
- . Original. 0844235121. (DLC) 95018554. (OCoLC)32627579
- 전자적 위치 및 접속
- . Original. 0844235121. (DLC) 95018554. (OCoLC)32627579
- Control Number
- gtec:41560
MARC
008000112s1996 iluab sb 001 0 eng d■003 OCoLC
■020 ▼a0585139989 (electronic bk.)
■040 ▼aN▼T▼cN▼T▼dOCL▼dOCLCQ
■043 ▼an-us---
■05014▼aHF5826.5▼b.S86 1996eb
■08204▼a659.1/11▼220
■090 ▼a ▼b
■1001 ▼aSurmanek, Jim.
■24510▼aMedia planning▼h[electronic resource] ▼ba practical guide ▼cJim Surmanek.
■250 ▼a3rd ed.
■260 ▼aLincolnwood, Ill., USA ▼bNTC Business Books▼cc1996.
■300 ▼axii, 209 p. ▼bill., maps ▼c23 cm.
■504 ▼aIncludes bibliographical references and index.
■533 ▼aElectronic reproduction.▼bBoulder, Colo. ▼cNetLibrary▼d2000.▼nAvailable via the World Wide Web.▼nAvailable in multiple electronic file formats.▼nAccess may belimited to NetLibrary affiliated libraries.
■6500 ▼aAdvertising media planning▼zUnited States.
■6557 ▼aElectronic books.▼2local
■7102 ▼aNetLibrary, Inc.
■7761 ▼cOriginal▼z0844235121▼w(DLC) 95018554▼w(OCoLC)32627579
■8564 ▼3Bibliographic record display▼uhttp://www.netlibrary.com/urlapi.asp?action=summary&v=1&bookid=13273▼zAn electronic book accessible through the World Wide Web;click for information
