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Cutlip & Center's effective public relations
Cutlip & Center's effective public relations
상세정보
- 자료유형
- 단행본
- ISBN
- 9780273768395
- DDC
- 659.2 P927P-23
- 청구기호
- 659.2 P927P
- 저자명
- Prentice Hall
- 서명/저자
- Cutlip & Centers effective public relations / Prentice Hall 지음
- 발행사항
- New Jersey : Prentice Hall, 2013.
- 형태사항
- 455 p. : 삽도 ; 26.
- Control Number
- gtec:394855
- 책소개
-
Cutlip & Center offers students the gold standard in public relations, providing the most up-to-date reference in the market.
This edition features several new chapters, examples, and information on how social media and globalization are shaping PR.
MARC
008190515s2013 us a 000 eng■020 ▼a9780273768395
■082 ▼a659.2▼bP927P▼223
■090 ▼a659.2▼bP927P
■1001 ▼aPrentice Hall
■24510▼aCutlip & Center's effective public relations▼dPrentice Hall 지음
■260 ▼aNew Jersey▼bPrentice Hall▼c2013.
■300 ▼a455 p.▼b삽도▼c26.
