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Your Expectation Matters When You Read Online Consumer Reviews : The Review Extremity and the Escalated Confirmation Effect
Your Expectation Matters When You Read Online Consumer Reviews : The Review Extremity and the Escalated Confirmation Effect
Detailed Information
- Material Type
- 기사
- ISSN
- 22885404
- Title/Author
- Your Expectation Matters When You Read Online Consumer Reviews : The Review Extremity and the Escalated Confirmation Effect / Jung Lee,Hong Joo Lee
- Material Info
- pp. 449
- Added Entry-Personal Name
- Jung Lee,Hong Joo Lee
- Host Item Entry
- Asia Pacific Journal of Information Systems : 제26권 제3호 2016, 09
- 모체레코드
- 모체정보확인
- Control Number
- gtec:327199
MARC
008170915s2016 a a kor■022 ▼a22885404
■245 ▼aYour Expectation Matters When You Read Online Consumer Reviews : The Review Extremity and the Escalated Confirmation Effect▼dJung Lee,Hong Joo Lee
■300 ▼app. 449
■7001 ▼aJung Lee,Hong Joo Lee
■773 ▼tAsia Pacific Journal of Information Systems▼g제26권 제3호▼d2016, 09
■SIS ▼aKS033112▼b63248▼h3▼sG
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