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Are Negative Online Consumer Reviews Always Bad? A Two-Sided Message Perspective
Are Negative Online Consumer Reviews Always Bad? A Two-Sided Message Perspective
Detailed Information
- Material Type
- 기사
- ISSN
- 22885404
- Title/Author
- Are Negative Online Consumer Reviews Always Bad? A Two-Sided Message Perspective / Jumin Lee,Se-Bum Park,Sangwon Lee
- Material Info
- pp. 784
- Added Entry-Personal Name
- Jumin Lee,Se-Bum Park,Sangwon Lee
- Host Item Entry
- Asia Pacific Journal of Information Systems : 제25권 제4호 2015, 12
- 모체레코드
- 모체정보확인
- Control Number
- gtec:327174
MARC
008170915s2015 a a kor■022 ▼a22885404
■245 ▼aAre Negative Online Consumer Reviews Always Bad? A Two-Sided Message Perspective▼dJumin Lee,Se-Bum Park,Sangwon Lee
■300 ▼app. 784
■7001 ▼aJumin Lee,Se-Bum Park,Sangwon Lee
■773 ▼tAsia Pacific Journal of Information Systems▼g제25권 제4호▼d2015, 12
■SIS ▼aKS031714▼b63248▼h3▼sG
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