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Do Sales of an Extended Brand Affect Popularity of its Original?
Do Sales of an Extended Brand Affect Popularity of its Original?
Detailed Information
- Material Type
- 기사
- Title/Author
- Do Sales of an Extended Brand Affect Popularity of its Original? / Sang-Hoon Kim,Ji-Su Yi,Joyo Ohm
- Material Info
- pp. 45
- Added Entry-Personal Name
- Sang-Hoon Kim,Ji-Su Yi,Joyo Ohm
- Host Item Entry
- Asia Marketing Journal : v.18 n.2 2016, 07
- 모체레코드
- 모체정보확인
- Control Number
- gtec:326942
MARC
008170915s2016 a a kor■245 ▼aDo Sales of an Extended Brand Affect Popularity of its Original?▼dSang-Hoon Kim,Ji-Su Yi,Joyo Ohm
■300 ▼app. 45
■7001 ▼aSang-Hoon Kim,Ji-Su Yi,Joyo Ohm
■773 ▼tAsia Marketing Journal▼gv.18 n.2▼d2016, 07
■SIS ▼aKS033155▼b63311▼h3▼sG
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