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The Effect of New brand’s Entry on the Price Strategy of Incumbent Retailers
The Effect of New brand’s Entry on the Price Strategy of Incumbent Retailers / Suhhyue Le...
The Effect of New brand’s Entry on the Price Strategy of Incumbent Retailers

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자료유형  
 기사
서명/저자  
The Effect of New brand’s Entry on the Price Strategy of Incumbent Retailers / Suhhyue Lee
형태사항  
pp. 73
기타저자  
Suhhyue Lee
기본자료저록  
Asia Marketing Journal : v.17 n.3 2015, 10
모체레코드  
모체정보확인
Control Number  
gtec:326923

MARC

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■245    ▼aThe  Effect  of  New  brand’s  Entry  on  the  Price  Strategy  of  Incumbent  Retailers▼dSuhhyue  Lee  
■300    ▼app.  73
■7001  ▼aSuhhyue  Lee
■773    ▼tAsia  Marketing  Journal▼gv.17  n.3▼d2015,  10
■SIS    ▼aKS031682▼b63311▼h3▼sG

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