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The Impacts of Changes in Brand Attributes on Financial Market Valuation of Korean Firms
The Impacts of Changes in Brand Attributes on Financial Market Valuation of Korean Firms
상세정보
- 자료유형
- 기사
- 서명/저자
- The Impacts of Changes in Brand Attributes on Financial Market Valuation of Korean Firms / Hee Tae Lee,Byung Do Kim
- 형태사항
- pp. 169
- 모체레코드
- 모체정보확인
- Control Number
- gtec:326847
MARC
008170915s2014 a a kor■245 ▼aThe Impacts of Changes in Brand Attributes on Financial Market Valuation of Korean Firms▼dHee Tae Lee,Byung Do Kim
■300 ▼app. 169
■7001 ▼aHee Tae Lee,Byung Do Kim
■773 ▼tAsia Marketing Journal▼gv.16 n.2▼d2014, 07
■SIS ▼aKS029226▼b63311▼h3▼sG
