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The Application of the Goal-Gradient Hypothesis and the Temporal Construal Theory to Customer Loyalty Programs - Goal Gradient Hypothesis and Temporal Construal Theory
The Application of the Goal-Gradient Hypothesis and the Temporal Construal Theory to Customer Loyalty Programs - Goal Gradient Hypothesis and Temporal Construal Theory
상세정보
- 자료유형
- 기사
- 서명/저자
- The Application of the Goal-Gradient Hypothesis and the Temporal Construal Theory to Customer Loyalty Programs - Goal Gradient Hypothesis and Temporal Construal Theory / Tae Ho Song,Wooli Ko,Mincheol Kim
- 형태사항
- pp. 1
- 모체레코드
- 모체정보확인
- Control Number
- gtec:326830
MARC
008170915s2014 a a kor■245 ▼aThe Application of the Goal-Gradient Hypothesis and the Temporal Construal Theory to Customer Loyalty Programs - Goal Gradient Hypothesis and Temporal Construal Theory▼dTae Ho Song,Wooli Ko,Mincheol Kim
■300 ▼app. 1
■7001 ▼aTae Ho Song,Wooli Ko,Mincheol Kim
■773 ▼tAsia Marketing Journal▼gv.16 n.2▼d2014, 07
■SIS ▼aKS029226▼b63311▼h3▼sG
