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The Impact of Competing Ads on Click Performance in Sponsored Search
The Impact of Competing Ads on Click Performance in Sponsored Search
Detailed Information
- 자료유형
- 기사
- ISSN
- 10477047
- 서명/저자
- The Impact of Competing Ads on Click Performance in Sponsored Search / Agarwal, Ashish ; Mukhopadhyay, Tridas
- 형태사항
- pp. 538
- 기타저자
- Agarwal, Ashish
- 기타저자
- Mukhopadhyay, Tridas
- 모체레코드
- 모체정보확인
- Control Number
- gtec:324954
MARC
008170914s2016 a a eng■022 ▼a10477047
■245 ▼aThe Impact of Competing Ads on Click Performance in Sponsored Search▼dAgarwal, Ashish▼eMukhopadhyay, Tridas
■300 ▼app. 538
■7001 ▼aAgarwal, Ashish
■7001 ▼aMukhopadhyay, Tridas
■773 ▼tInformation Systems Research=ISR▼gv.27 n.3▼d2016, 09
■SIS ▼aKS033189▼b63309▼h3▼sG
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