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Marketing Green Building Services : Strategies for Success
Marketing Green Building Services : Strategies for Success
Detailed Information
- 자료유형
- 단행본
- ISBN
- 9780750684743
- UDC
- 699.9
- DDC
- 720.47 Y94m-23
- 청구기호
- 720.47 Y94m
- 저자명
- Jerry Yudelson
- 서명/저자
- Marketing Green Building Services : Strategies for Success / Jerry Yudelson
- 판사항
- 1 edition
- 발행사항
- Burlington, MA : Architectural Press, 2008
- 형태사항
- 282p. : 삽도 ; 24cm
- Control Number
- gtec:31183
- 책소개
-
Presents information to assist executives and partners in design and construction firms in crafting competitive strategies that build on their firm strengths, while shoring up their weaknesses. Since most design and construction firms specialize in particular market sectors, this book examines the important market segments for green buildings.
MARC
008110803s2008 us a 000 eng■020 ▼a9780750684743
■0801 ▼a699.9
■082 ▼a720.47▼bY94m▼223
■090 ▼a720.47▼bY94m
■1001 ▼aJerry Yudelson
■24510▼aMarketing Green Building Services▼bStrategies for Success▼dJerry Yudelson
■250 ▼a1 edition
■260 ▼aBurlington, MA▼bArchitectural Press▼c2008
■300 ▼a282p.▼b삽도▼c24cm
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