자료유형  

 단행본

ISBN  

9780124166028

UDC  

658.89

DDC  

006.312 N475c-23

청구기호  

006.312 N475c

저자명  

Nettleton, David

서명/저자  

Commercial data mining : processing, analysis and modeling for predictive analytics projects / David Nettleton

발행사항  

Amsterdam : Elsevier, 2014.

형태사항  

288 p. : 삽도 ; 23 cm.

일반주제명  

Management Mathematical models

일반주제명  

Management Data processing

Control Number  

gtec:295383

책소개  

Whether you are brand new to data mining or working on your tenth predictive analytics project, Commercial Data Mining will be there for you as an accessible reference outlining the entire process and related themes. In this book, youll learn that your organization does not need a huge volume of data or a Fortune 500 budget to generate business using existing information assets.