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Guerrilla advertising : unconventional brand communication
Guerrilla advertising : unconventional brand communication / Gavin Lucas, Michael Dorrian
Guerrilla advertising : unconventional brand communication

Detailed Information

자료유형  
 단행본
ISBN  
1856694704
UDC  
659.1
DDC  
659.1-23
청구기호  
659.1 G283g
저자명  
Gavin Lucas, Michael Dorrian
서명/저자  
Guerrilla advertising : unconventional brand communication / Gavin Lucas, Michael Dorrian
발행사항  
영국 : Laurence King, 2006
형태사항  
187p. : 삽도 ; 30cm
가격  
￡25.00
Control Number  
gtec:21177

MARC

 008080414s2006        us  a                    000      eng
■020    ▼a1856694704
■0801  ▼a659.1
■082    ▼a659.1▼223
■090    ▼a659.1▼bG283g
■1001  ▼aGavin  Lucas,  Michael  Dorrian
■24510▼aGuerrilla  advertising▼bunconventional  brand  communication▼dGavin  Lucas,  Michael  Dorrian
■260    ▼a영국▼bLaurence  King▼c2006
■300    ▼a187p.▼b삽도▼c30cm
■9500  ▼b￡25.00

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