목차정보
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The Internet as a ComPetitive Resource…1 Digital Equipment Corporation: Creating New Businesses…25 Dow Jones:Business Information Services on the Internet…51 Genentech, Inc.:Adding value to Research and Development…69 Lockheed Martin: Integrating InformationResources…89 Millipore: Marketing Products to the Global Desktop…115 Schlumberher: The Intermet Advantage across the Corporation…139 Measuring the Value of the internet for Business…165 Productivity,Policy, and Internet Training Issues…191 Emerging Platforms for Commerce over the Internet…211 |